OKLAHOMA AEROSPACE FORUM

CLIENT NEED
Due to the lack of public awareness the Aerospace industry receives, Jones Public Relations (Jones PR) was hired to help build an aerospace business association to share its best practices with top executive policy makers and business leaders who should be aware of the latest aerospace news and updates.

CHALLENGE
▶ Plan the first Oklahoma Aerospace Forum to raise public awareness for the aerospace industry

OUR STRATEGIC SOLUTION
▶ Registered 200+ aerospace executives and state leaders
▶ Secured NASA Administrator Jim Bridenstine as keynote speaker and Congressman Steve Russell to provide closing remarks
▶ Secured top aerospace executives to join steering committee
▶ Created Forum agenda and Run of Show
▶ Secured top sponsors including American Airlines
▶ Developed press releases announcing the Forum and sent to statewide media
▶ Created event graphics and other artistic aspects
▶ Conducted a participant survey

POWERFUL RESULTS
▶ Discovered more than 70 percent of attendees found the event to be of “excellent” quality and nearly 100 percent would return next year
▶ Generated nearly one million earned media impressions via broadcast, print and online
▶ Secured live coverage at the Forum from top Oklahoma news outlets
▶ Received numerous “thank you” messages from attendees, sponsors and client
▶ Successfully reached target audience

EXPERTISE

MEDIA RELATIONS

COMMUNITY ENGAGEMENT

CREATIVE SERVICES

EVENT MANAGEMENT