Downtown OKC, Inc.
Generate buzz surrounding Oklahoma City that inspires locals to live, dine and shop downtown while supporting development in the area.
• Launch an extensive campaign featuring speech bubbles with catchy slogans
• Guide visitors using QR codes that capitalize on existing online resources
• Produce a video capturing the multifaceted spirit of downtown living
• Merge the campaign into existing social media efforts
• Promote each distinct region by highlighting unique characteristics
• More than 300 bubbles were successfully placed in downtown storefronts
• Received praise from Steve Lackmeyer, esteemed reporter at The Oklahoman
• Widespread critical acclaim for the Downtown OKC Lifestyle video
• JPR received local, state and national ADDY awards for the campaign
• Community Outreach
• Graphic Design
• Social Media